FMUP: Curso Internacional em Geriatria Clínica
The International Course in Clinical Geriatrics, held by the Faculdade de Medicina da Universidade do Porto (Portugal) and by the Pontifícia Universidade Católica do Rio Grande do Sul (Brazil), is taught both in the classroom and at a distance. This course aims to provide knowledge and skills necessary for good practice in this area through multidisciplinary training (health, gerontology, social sciences, and physical education).
To help promote active aging, LKCOM was responsible for creating its graphic identity, including a digital brochure, press releases, website development (with access to information, applications, news, and contacts pages), telemarketing, and managing the Facebook, LinkedIn, and Instagram pages. In addition to content production, we were also responsible for advertising campaigns on social networks and Google Adwords in Portugal and Brazil.