Banco de Sangue do Hospital de Braga
Being a Super Hero and saving lives is a reality at the Banco de Sangue do Hospital de Braga (Braga's Hospital Blood Bank)! Daily, hospitals all over the country have someone who needs blood. Since it can't be produced, these lives can only be saved with blood donations. Do you know that just one donation can save up to 4 lives?
To raise awareness for the importance of this act in the population, LKCOM assumed the creation and management of the Facebook page for the Banco de Sangue do Hospital de Braga. In addition to the daily content production about many themes (such as: explaining the collection process, donation appeals, doubts clarifying...), the partnership also involves managing comments and messages, promoting interaction with followers, and creating an active donors' community.